5 Creative Event Marketing Ideas

Creating awareness for brand determine the fate of a business. Attracting new clients and engaging existing customers through successful event marketing can enhance the value of your brand image. In a world where technology has advanced in leaps and bounds, creative event marketing ideas from renowned event marketing companies resonate with niche customer base. According to corporate event planners of Plan Ahead Events, some creative event marketing ideas can add that edge to your endeavours. Here are some guidelines from the experts of the company: 

Arranging travel events- Customers attending your event can be taken on a trip to a nearby destination. This helps to get your customers out of daily routines and introduces them to a new locale! On the trip, the event management company can host the event to engage more interest.

Events Just-for-Fun- Not all events need to directly relate to your services or products; some can be designed around the fun factor. Particularly, if you are a family-oriented business, then organizing a family fun day including games and amusements can perk up the mood. It can be a way to create a positive impression of your brand.

Giveaways at event- Arrange for attractive giveaways at your event. Customers and clients find it appealing to receive gifts with name and symbol of your brand logo printed or embossed on it.

Networking events- The importance of networking in modern business cannot be overstated. You can organize a networking event with a simple cocktail party at your business venue where you let select vendors, customers and clients meet and mingle

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Fundraising event- Raising money for charity requires a specific approach to planning an event, with unique considerations for sponsorships, donations and budgeting. That said, it’s a great technique to instill positive sentiment for your brand and at the same do your bit to contribute to the well-being of the world. People are happy to donate money when they know it’s for a good cause, and organizing a fundraiser event highlights your understanding of corporate social responsibility.

These basic tips can help you organize an effective corporate event and gain maximum traction for your brand value. To learn more, visit http://planaheadevents.com/

Expert Tips to Help You Choose the Best Event Planning Company for Your Event

Planning an event can be an extremely complex task. It involves doing many things at the same time and omitting a minute detail can set back the event. That’s why hiring a good event planning company like Plan Ahead Events is important. Having a professional event planner ensures that your event goes smoothly. If you are looking for a good event planner for your event, here are some tips to help you make the right decision.

Experience

It is often said that there is no substitute for experience. Event Planning is an art that gets better with experience. Therefore, the event management company you choose should have a wealth of experience in business event planning, so that they can bring all of that experience to bear on your event.

Good planning skills

Good planning skills are among the main qualities you should look for in an event management company. When hiring an event planning company, ask as many questions as you can. Make sure, they understand the totality of the project they’re undertaking and are able to make detailed plans for it.

Wide Network

It is very important that your events planner have diverse connections to different vendors, suppliers and venues. If your event planners have a good network, you’ll spend a great deal less time putting everything together. You’ll have more time to spend networking and making everybody feel welcome instead of running around like a madman making everything work.

Attention to detail

All the successful events have one thing in common; they all have been planned carefully. Good event planners take care of every nuance of an event and handle every detail with great attention.

Ability to stay calm and positive even in the most difficult situations

Event planning is a very challenging job, despite careful planning and execution; there are many things which may go out of hand. A good event planner should be ready to handle every kind of problem with a calm head and positive attitude.

The above tips are some guidelines on choosing a planner for your next event. For more such useful tips on business event planning and for best event planning according to your needs, visit Plan Ahead Events at http://planaheadevents.com/.

Tools to Help Plan Smooth & Successful Events

Event planning is a complex task which involves juggling many tasks at the same time. Meeting planners always have to be on their toes to ensure everything goes on smoothly. There are many aspects of event planning that can make an event planner feel weighed down. Here’s a list of several free online event planning tools that can help you organize your event smoothly.

Tools for event registration

These days, most participants expect to be able to register for events online. Luckily, there are lots of tools to help with that. For example: Etouches is an incredibly powerful registration management platform which allows organizers to easily promote, publish, and sell tickets to their events. Etouches allows you to send personalized invitations, set up paperless registrations and make use of a bunch of different built-in promotion tools. Other options include, Facebook, Eventbrite, Brown Paper Tickets etc.

Tools for planning and event organization

Events can overload planners with information and logistics, from the location to organizing information for attendees. Fortunately there are tool out there for pretty much every organizational task you'll come across. With the help of tools like Super Planner and Party & Event Planner Lite, event marketing companies can keep track of every detail from staffing and catering to options for venues nearby, thus managing all the tasks easily and smoothly.

Tools for promotion

Promotion plays a crucial role in the success of any event. There are many free to use tools that can be utilized for event promotion, which include: Facebook Events, Ustream, Avartize.com. Almost any social network or community presents marketing opportunities. Find the one that fits your event and target audience the best and try to use the tools creatively.

Don’t forget the power of social media

Sharing event details on Twitter, LinkedIn, and Facebook is hugely beneficial because of the range of attention you can garner with the power of social media. Allowing event attendees to share things they like and getting them involved is a great way to entice others to learn more about your event.

These days, an increasing number of event planners rely on these tools to plan their events successfully. These tools can manage each aspect of your event planning, be it, tracking your event budget or letting you know  which guests have responded to the invitations, as well as help you remember all the minute details pertaining to you event.

Plan Ahead Events is an Event Management Company that utilizes all the latest tools, to make sure your event never misses a thing. To learn more, visit http://planaheadevents.com/

5 Key Factors To Consider When Choosing A Venue For Your Next Event

Successful events and meetings are very important for the proper functioning of an organization. One way to yield better results in corporate events is to hold them in a conductive environment. Hence, an important factor to consider when planning an event is to look for the right venue. So, whether you are a corporate event planner or an employee who is tasked to look for the best venue for your company’s event, the following roadmap will help guide you through steps in choosing the right venue.

Choose a venue which is convenient

The convenience of the venue is a very important part of choosing the best venue for an event. It is important that you choose a venue which is close to hotels and the main airport.  Avoid choosing a venue that is too hard for the registrants to find, and that does not have adequate parking if needed.

Make sure it has all the amenities

If you are going to have an event that is going to incorporate a lot of technology, then make sure your venue has appropriate amenities and facilities for the type of event your organization plans to hold. Ask your event management company to check that they exist and have been well maintained. You don’t want to spend time on the D-Day sorting out technical glitches and other problems.

Keep your budget in mind

Before looking at venues, set up a budget of what you can afford. There are different price ranges depending on the location. If you have a price point set up ahead of time, you will automatically narrow down your selection. 

Consider the number of guests

You need a venue large enough to hold all your attendees, but hiring a cavernous venue for a handful of people is not only a waste of money, but is likely to make the attendees feel uncomfortable and devalued. So, always have an estimate of the number of attendees you are expecting for your event, before finalizing the venue.

Consider the nature of your event

Are you looking for a professional environment? A casual environment? Or perhaps a party environment? Each event venue has its own atmosphere, so be sure to pick the right one for your event.

Choosing a venue is without a doubt a decision that can make or break your event. Hence, let the experienced event planners at Plan Ahead Events event marketing company decide the best venue for your event. The experts at Plan Ahead Events will help you choose a venue that has all the ingredients to make your event successful.

To know more, visit-http://planaheadevents.com/

10 Theme Ideas for an Exciting Event

Corporate events are a great way of improving productivity, morale and strengthening relationships at the workplace. Corporate events offer people opportunity to interact in a new environment, boosting creativity and enthusiasm. But, people start losing interest in such events if they acquire a formal, boring tone, this is the reason why creating themes for corporate gatherings has become an essential part of business event planning. It not only makes the event special, but it also adds an element of enthusiasm and excitement to it. So, let’s have look at some interesting theme ideas for your next corporate events.

Color themed event: The theme of your event should reflect your brand, therefore, it’s a good idea to pick out the colors from your company logo and use them for decorations in your venue. 

Detective theme: If the objective of your event or meeting is to search for new business opportunity or solutions to challenging business issues, then having a detective theme will help your team think out of the box.

Old world charm: This is a hot favorite with a lot of companies. The employees can dress up in the distinctive 60s and 70s retro look. There could be special games that could have a retro feel and the ambiance could have a classic splash of retro colors.

Hollywood Theme:  Employees can dress up like their favorite movie stars in long gowns and tuxedos. An opulent Hollywood themed dinner party with some glitz and glamour will turn your party into a soirée to remember.

Casino Night: You can bring casino games into your venue and have people gamble with fake money. You can even have prizes for people that accumulate the most money throughout the night.

Club Theme: To jazz up your corporate events even more, you can have a glitzy club theme. Decorate the venue with cool club lighting and furniture. Then hire a live band to sing popular covers and create a fun lit dance floor.

Game show theme: A little friendly competition is always fun. You can create your own version of Family Feud or Wheel of Fortune and customize it to your company culture.

Polka Dots theme: If you want to introduce a new brand that has a specific color scheme, polka dots is a great way to go. They are fun, whimsical and work well for a variety of cultures, languages and sectors of society.

Winter theme: The ice or winter theme is a popular one. This is one of the easier themes to pull off, as you can accomplish a lot with some blue up lighting and white linens.

Hawaiian Party Theme: A Hawaiian party is a trendy theme that adds an element of celebration and dance to the event.  From the typical Hawaiian welcoming ceremony to the dance and food, there are a lot of details that can add on to the theme.

To make your special event truly memorable and exciting, you need to have a unique theme and idea. The highly experienced event planners at Plan Ahead Event Management Company can give you some fresh ideas to bring your themed event to life.

To know more, visit-http://planaheadevents.com/